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corporate
sales UK and Ireland |
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| HOME | CORPORATE HOME | SALES ENQUIRIES & CONTACT DETAILS |
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| sales promotion |
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Fortune Cookies can be used in the same way that has made scratch cards a promotional hit for years - and years - and years! For cookies read scratch-cards ... You tell us how many cookies you need, you tell us which proportion you want to be winners and we can do it! |
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For example ... Client wishes to promote sampling and sales of a new drink (spirit) in pubs. However budget is tight and cannot afford to sample everyone with free drinks. Many outlets in which to promote. Some attended with promotional staff. Others to run by themselves, reliant on bar staff only. |
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| Solution
... Fortune
Cookies produced and packaged in set quantities, to match expected
numbers of people in each outlet ( 300).
20% of cookies (ie 60 winners) had the message: ‘Congratulations you have won a .... please claim at the bar while stocks last’80% of messages read: 'With our compliments please try an ...... half price - while stocks last. |
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Result ... Funded with only two bottles of the brand, 20% of people tried it free and generated the word that it was good. Large proportions of the remaining 80% tried it because it was half price. Much higher proportion of customers sampled the drink than had previously been achieved with scratch-cards. |
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If you want to discover how we can help you add impact to your next sales promotion - call us now on 01279 793090, complete the enquiry form or e-mail us for an immediate quote. |
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| Fortune cookies for direct mail, sales promotion, pr, product launches, conferences, exhibitions and whenever you want to get your message noticed | ||
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Copyright © Click the Cookie 2000 |
Last updated 16 November 2006 |
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